Architecture is one of the most esteemed industries in the world. From the way they conduct their business and the power they hold to the fees demanded for their services, it is truly a profession bound for riches and fortune.
As a new firm, however, you may feel like a small fish in a very big pond and that is only natural. This happens a lot and with the UK having over 5.6 million private businesses within it, you can expect to see this feeling across many industries.
If you’re struggling to attract clients or keep losing out to more familiar names and faces, then it might be time to start a new strategy to promote your architectural firm. There are many ways to do this including social media or going to architectural events.
If you are unfamiliar with the latter then this guide is for you. Here are four events you simply must attend to promote your firm.
What to bring?
Before we get into the specific events, you must be prepared for what is to come. Ensure you know your business inside and out for networking. You should also bring a booklet and other printed materials to hand out to those that can’t stay and chat and act as a reminder after the event. Now that you know how to prepare, where should you go?
London Festival of Architecture
Held in the UK’s capital, this event spans over an entire month which means you can represent your firm at numerous talks, conferences and workshops. Here, you’ll have countless opportunities to network and build your brand up.
London Build 2022
This award-winning show is a must-visit for any up and coming architecture firm. Attracting over 27,500 visitors, this free-to-attend event is a great way to meet people within your line of work and spread the message of just how good your architecture is.
Muscon
Held in Milan, this architectural event is one of the most talked-about in the whole of Europe. Attracting big names in architecture, construction as well as many other fields, you’re sure to leave the continent wanting to know more about your terrific services once you’re done networking here.
World Architecture Festival
For those seeking world domination of the architecture industry, you MUST visit this event. This prestigious festival is the ideal place to talk about your firm but also learn from the very best. Be inquisitive and open-minded to suggestions and utilise ideas to grow your firm to stardom.