London’s Design Museum asks people to “adopt an object”

The London Design Museum has asked the public to help raise final £1 million for its new home.

The campaign, called Adopt an Object, will attempt to raise over £200,000 towards the £1 million needed to cover the construction costs of their new premises in Kensington High Street.

The campaign is asking people to adopt an object for as little as £5. All donations will go towards completing the construction of the new Design Museum in the former Commonwealth Institute in west London.

In return each adopter will receive a personalised thank you film showing an iconic object from the Design Museum’s permanent collection.

Deyan Sudjic, Director of the Design Museum said:

“When the Design Museum opened its doors in a former banana ripening warehouse, transformed into a ‘Bauhaus on the Thames’, Shad Thames was still a no go area of abandoned warehouses and empty lots. The whole area has been transformed in the last quarter of a century. We will miss the river, and the views, but we are looking forward to a new home that will serve us even better.”

The new museum will open on 24 November and will include a free permanent display of its collection in the exhibition Designer Marker User as well as two temporary exhibition spaces, which will open with Designs of the Year and Fear and Love: Reactions to a Complex World.