Gerflor ‘wows’ with 2017/18 collections at Surface Design Show

This February saw London’s Business Design Centre international flooring and interiors specialist Gerflor showcasing its 2017 and 2018 collections of high quality contract and residential flooring solutions.

The Surface Design Show provided the perfect backdrop for Gerflor to shine a light on its vast array of flooring innovations. London’s Business Design Centre was bursting at the seams with new products, innovations and inspirations which thrilled and inspired over 4000 visitors over the three days of the event. This year’s show offered a unique opportunity to meet architects, designers, specifiers and contractors who were actively sourcing new, cutting-edge and inspiring materials for their live projects. It’s a show that provided a perfect shop window for Gerflor’s hugely innovative range of products.

Led by innovative Chief Designer Gino Venturelli, the Gerflor Design Centre has a dedicated team of talented designers who are constantly researching into, and exploring up-and-coming new trends. They achieve this by working very closely with interior designers to launch their new ranges. These closely monitored trends are then translated into the final design. The design story that unfolds is one of providing real solutions, together with offering a range of stunning colours and textural designs. Couple this to top-end technical performance and more than a nod’ to sustainability and the environment and you have a formidable range of flooring products perfect for 2017 and beyond.

Gino Venturelli hosted a CPD seminar entitled ‘New 2018 Trends and Collections for the Imaginative Mind’ at the Surface Design exhibition on 8 February. It provided a great opportunity to meet the face and the brains of the Creative team and learn all about the new trends and colours for the seasons ahead.

With more than 70 years’ experience at the forefront of design-led development, Gerflor’s expertise in Luxury Vinyl Tile design and safety-led flooring development is second to none. Showcased this this year was its award-winning Creation ranges of luxury vinyl tile and plank flooring, together with its Taralay Impression Control and Taralay Premium safety flooring products.

Designed for medium traffic areas and light commercial use is the Gerflor Creation 55 range and for the heaviest footfall is its Red Dot Award-winning Creation 70 collection. Gerflor also shined a light on its Taralay Impression Control range which is a new collection of environmentally-responsible safety flooring, providing inspirational design, superior slip-resistance and outstanding performance. The company also showcased its Taralay Premium range. Taralay Premium Comfort offers excellent acoustic and shock absorption properties, while Taralay Premium Compact is ideal for bearing static and moving loads. Available in a wide selection of colours and designs, it can also be customised to meet a specific project requirement.