BIID adds new speakers to 2014 conference line up

The British Institute of Interior Design (BIID) has announced further details of its annual conference, entitled “Life-Changing Design: Transforming the Human Experience” taking place at RIBA’s London HQ, Portland Place, London, on Thursday 19th June 2014. New speakers confirmed for this one day event are retail design guru, Rodney Fitch, author, designer and writer Edwin Heathcote, environmental and sensory design consultant Professor Hilary Dalke and hospitality design agency founder, Tim Mutton.

Sue Timney, BIID President said:

“We are delighted to be able to announce more speakers to our exciting conference programme. I am sure that our audience will learn and draw inspiration from the experiences of these global experts and design practitioners. It promises to be a thought-provoking, exciting and, above all, an inspiring day for everyone who attends.”

Rodney Fitch founded design consultancy Fitch in 1972, before leaving at the end of 2009. He now works in higher education and as an independent advisor and consultant. Rodney was appointed Commander of The Most Excellent Order of the British Empire (CBE) in 1990 for his ‘influence on the British Design Industry’.

Edwin Heathcote has been the architecture and design critic of The Financial Times since 1999 and is the author of over a dozen books on architecture, culture and London. His most recent books include The Architecture of Hope (with Charles Jencks) and The Meaning of Home, an exploration of the symbolism and associations underlying everyday domestic design.

Professor Hilary Dalke is director of Kingston University’s Design Research Centre and Design for Environments – a recognised centre of excellence on colour design and lighting. Her latest work encompasses the functionality of colour within new sustainable builds, with a particular emphasis on the design needs of people with special needs (ranging from autism through to dementia).

Tim Mutton is the founder and CEO of Blacksheep, the award-winning, international and independent design agency. Winner of the Wave of Future Award US 2012 for hospitality design, Tim is considered a leading authority on the hospitality design sector. He combines a passion for food and beverage design with in-depth sector knowledge of the practical, business and operational aspects of a business.

The BIID Conference will explore the dynamic and positive impact design can have on human thinking and behaviour. Other speakers taking part in the event are Lee Penson from leading architecture and interior design studio Penson, and Charles Jencks, a trustee and Co-founder of Maggie’s Centres. To find out more and book tickets for this unmissable day, visit