When preparing to put new housing on the market, it’s important to consider the selling points which could make the difference for a buyer. In today’s interiors-driven marketplace, for many, creating a unique home is the ultimate consideration, so when it comes to specification, easily swapped products are a quick win. Chris Tranter, specification product manager at Bristan, talks solutions which make customisation easy for the buyer.
For consumers, a new home isn’t just a financial investment; it’s an emotional milestone too. It’s a place for them to build a life, and express their own sense of style. With prospective homeowners believing that it takes eight years to save enough money for a deposit, the decision to buy is not taken lightly, and buyers won’t settle for less than their perfect home.
With an average of £10,010 spent on new homes in the first 12 months of ownership, it is clear to see that consumers want to put their own stamp on their new home as soon as they can, and developments which facilitate this offer additional appeal.
As such, it’s crucial that specifiers’ choice of taps not only reflect the lifestyle aspirations of the house-hunters but also give them the option to easily change products if they are looking to personalise their new property.
For many, the kitchen is the heart of the home – and therefore one of its most important selling points. By specifying practical, durable and on-trend kitchen taps, you can provide a stand-out kitchen selling point no matter what type of home is being built. For example, features such as clever single lever controls and pull-out sprays like those found in professional kitchens combine aesthetic appeal with functionality and help add to that all-important buyer appeal.
However, with 18 per cent of homeowners renovating their kitchen in the first year of ownership, the desire for easily swapped taps is a key consideration. Luckily, there are now products available which take just minutes to install, and completely negate the need for any retiling work.
Take Bristan’s Easyfit kitchen taps. Constituting a completely new concept in tap design, this clever range has been specifically created to offer an unprecedented ease of fit, thus transforming the speed of modern tap fittings.
Each tap is designed for first and second fix installation – meaning it can be installed in two parts. The base can be fitted first – even before the kitchen suite has been installed. This allows the tiling and sealing to be completed more easily and prevents any accidental damage to the tap body during these final finishing stages.
The tap body can then simply be fitted in seconds at a later stage using an Allen key to secure it to the base, which not only helps to accelerate the build process, but also allows for quick replacements, meaning upgrades or damaged taps can be cheaper to install. This lets homeowners easily swap the taps, providing the opportunity to tailor their home to whatever their personal style may be.
This also provides housebuilders with more commercial prospects too as, before the property is sold, they can easily upgrade the taps specified to more premium models. This allows them to offer potential homebuyers the choice of multiple designs and styles, as well as different price points, permitting them to inject their own personality into their new home before they move in.
What’s more, this practicality doesn’t mean a compromise on aesthetics, as the range includes a variety of styles including chrome and black/white finishes to match the taste of any homeowner.
Available on many of Bristan’s kitchen taps, there is a wealth of contemporary Easyfit designs to choose from, offering a wide choice of options to mirror whichever interior concept the homeowner has selected for their home.
For potential homeowners, the bathroom and kitchen are two of the most important rooms when buying a new property. With consumers wanting to invest more into these rooms to give them their own sense of style, having products already installed which offer easy customisation is a key selling point. Thus, by choosing the right products, specifiers can rest assured that the overall design of their development will be enhanced, whilst still offering the highest level of flexibility for buyers.